DevOps

You've done your research and you have content. Your inventory is ready and your landing page is good to go. Your 301s are done and search console is set up. Everything meets your standards and now you're just waiting for the right time to launch your website. Well now that you've launched your website, what should you do? Here are few things you need to do a couple days after you launched your website.

You have about 15 seconds to impress a visitor to your website and make them want to stay. You can do this in many ways including the design, page speed, and content. However, one overlooked method to optimize your website is to optimize your 404 error page.

A 404 error occurs when a visitor lands on a page that doesn't exist and the standard page is just the browser telling you that the page can't be found. This standard page certainly isn't going to impress anyone.