Kettle Foods, makers of some of the best natural snack foods on the market, wanted to add a bit of flavor to their web presence. By integrating Flash with our content management system, Concrete CMS, we were able to add some youth and sparkle to the stoic branding the public had come to know and love. When we chipped through the communication barriers between Kettle Foods and their customer base, we soon found out just how much people truly love their products. Thousands of consumers have written in with everything from questions about where to get a certain product to recipes and funny annecdotes.