The Rock ‘n’ Roll Camp for Girls is a non-profit organization located in Portland, Oregon. Aimed primarily at girls between the ages of eight and eighteen, the camp teaches music and instrumentation as well as advocating social change and a positive female self-image. They needed a new website that was both easy to update and visually reflected the vibrancy and life of the camp.
With Plazm Design delivering a fantastic creative
direction, Concrete built a dynamic website for the camp to help foster
the community and extend the program’s reach. Using the Concrete CMS
framework was essential, as the camp’s website functions as a
significant part of their business and requires that the content can be
easily updated. Through CMS, it’s simple for administrators to
upload photos and videos from the camp sessions and display them in a rich
media setting. The website, which features a colorful, hip Flash
introduction, offers products for sale and accepts monetary donations
through two merchant gateways.
“The message of the Rock ‘n’ Roll Camp for Girls is fantastic, and it was something everyone here was enthusiastic about,” says Franz Maruna, CEO of Concrete CMS. “I have a daughter of my own, and I can’t wait to send her there when she’s old enough to rock.”
About Plazm
Founded in 1991 by artists as a creative resource,
Plazm is a design firm that builds identities, advertising, interactive
and retail experiences. Plazm was listed in 1997 in ID magazine
as one of the world’s 40 most influential design firms and has been
featured in numerous publications and award shows including the 100 show,
AIGA national show, the Art Director’s Club, Eye,
Communication Arts, Graphis, and
IDEA.