Portland Roasting has been roasting coffee and
espresso for the Portland community for over 10 years. In addition to a
high-quality product, Portland Roasting focuses on sustainability and
renewable resources, as well as farm and eco-friendly directives. Their
website needed to reflect their commitment to both great coffee and
socially-responsible coffee sourcing.
Concrete CMS was essential to the Portland Roasting
site, as they have very dynamic content that needs to be updated
frequently. The company’s sustainability campaign includes
farm-specific blogs on the website detailing their news and progress all
over the world. By using Concrete CMS, they are able to update these blogs
easily and instantly. The Flash sidebar menu contains information about
each of the farms in Portland Roasting’s Farm-Friendly Direct™
program, including a link to view the farm’s location in Google Maps
or Google Earth. The top menu is Javascript-driven, and many of the pages
on the site contain Javascript image galleries. The shopping cart is
linked to a Quickbooks merchant gateway, conveniently creating an invoice
every time a customer buys coffee online.
“It was a real pleasure working with Portland
Roasting to create a site that better expressed their sustainability
efforts,” says Franz Maruna, CEO of Concrete. “Our companies
both like to make the world a better place, and I’m glad their
website is a better place because of Concrete.”
About Portland
Roasting
Portland Roasting Company is a Portland-based coffee
and espresso roaster. Since 1996, they have provided coffee through
wholesale, retail, and online channels as well as through private
businesses and institutions. Their sustainability platform includes the
Farm Friendly Direct™ program, which provides direct premiums to
growers, and the Northwest’s first biodegradable
ecotainer™.
About Concrete
CMS
Concrete CMS is dedicated to making the web a useful
place through simplifying content management. Based on open source
technology, Concrete CMS is entirely object oriented and supports over
10,000 simultaneous users. The flexible architecture allows the rapid
extension of core functionality. For over three years, Concrete has built
online applications for organizations including Microsoft, Logitech, the
Ad Council, and Kettle Foods.